iroko+ Nollywood App Launches in Francophone Africa
Juan Romero | On 22, Feb 2016
CANAL+ GROUP and iROKO are launching the iroko+ SVOD service for French-speaking Africa. The app will be available on Android across all of French Speaking Africa, along with 1,500 hours of affordable, premium Nollywood & Télénovelas content to millions of Francophone entertainment fans.
iroko+ is free until 1 June 2016 on GooglePlay store, and users will be able to download movies and TV series as part of their subscription package. The brand new Nollywood and Télénovelas app will showcase the very best movies & TV series from Nollywood TV, Novelas TV and A+, becoming the world’s largest homegrown content catalogue for French Speaking Africa. Titles currently available on iroko+ include Folie, Triangle Amoureux, Qui sera la femme idéale? and much loved Télénovelas such as La Patrona, Le Corps du Désir, and the best content from French Speaking Africa including Dinama Nekh and Chroniques Africaines. All content has been dubbed into French, much of it for the very first time.
iroko+ has been designed to optimize data consumption and the service will be aimed at building a new mobile-only subscriber base across Francophone Africa. With over 250 million French-speakers across 30 countries in Africa, and as mobile Internet penetration continues to spread across the continent, the iroko+ Android app will cater for a significant growth market, with 165 million smartphones estimated to be in circulation before 2020.